How Sustainability Impacts Purchasing Decisions

How Sustainability Impacts Purchasing Decisions

Nov 19, 2024Kim Wiseman

At incognito®, we’re proud to be a B Corp certified company, meaning we prioritise sustainability and responsibility in everything we do. Recently, we surveyed our customers and discovered that 63.2% of them consider sustainability an essential factor in their purchasing decisions. This reflects a powerful shift in consumer values: people increasingly want their everyday choices to align with environmental ethics.

At incognito, our commitment to sustainability is clear in every aspect of our business. We use ethically sourced, natural ingredients to create effective repellents without compromising the environment. Our packaging is designed with the planet in mind, using recyclable materials to reduce plastic waste. And as a B Corp certified business, we hold ourselves to high standards in how we treat our suppliers, partners, and the communities we serve.

For our customers, choosing incognito isn’t just about avoiding insect bites – it’s about supporting a company that shares their values. Every time they choose incognito, they’re making a conscious choice to protect themselves in a way that’s also kinder to the planet. This simple act helps reduce environmental impact and sends a message to the industry about the importance of sustainable practices.

By choosing incognito, customers aren’t just prioritizing their safety; they’re actively contributing to a greener world. Together, we’re working towards a future where more products are made responsibly, where businesses balance profit with purpose, and where even everyday choices – like insect repellent – can make a meaningful difference.

We’re inspired by our customers’ dedication to sustainability. Knowing that so many people care about our planet drives us to keep improving, setting the standard for eco-conscious insect repellents. Together, we’re proving that small, mindful choices add up to real change.

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